Hi everyone! I’m Raph and I’m a member of the Stand for Nature Cardiff forum. When I first joined this group last September, the idea of the Save Our Taff campaign had surfaced and the logo had already been freshly designed by our members. Early in the creation of this project, we all envisioned making a campaign video to raise awareness of river pollution and the current situation our Taff is in. Hoping this video would expose a powerful message reaching a wide audience, we decided to spend several months working on its content.
We met up for several workshops to brainstorm ideas and get inspiration from other campaign videos. Our Digital fundraising & communications Officer, Grace, ran a Media & Campaign video workshop, talking us through the process of the creation of a professional campaign video. From there, we started building a storyboard to gather our ideas of different scenes that we wanted to shoot and also potential filming spots along the Taff in Cardiff.